The most unconventional president in generations kicked off his 2020 re-election campaign Saturday in Florida, railing against the “fake news” media and promising to take his message directly to the American people.
Weeks after his top aide coined the term “alternative facts,” Trump delivered what amounted to an alternative news report to the American people.
“The White House is running so smoothly,” he said with dramatic flair, days after firing his National Security Advisor and as he struggles to find a replacement. He sought to explain away court rulings enjoining the enforcement on his controversial travel ban, the snail's pace legislative agenda rollout.
Most presidents look to govern for a bit before returning to the campaign trail, but Trump isn’t most presidents.
"Life is a campaign,” Trump told reporters aboard Air Force One on his 30th day in office, as he made the brief flight up the Florida coast from the "Winter White House," his Mar-a-Lago club. “Making our country great again is a campaign. For me it's a campaign, to make America great again is absolutely a campaign."
Coming on the heels of a marathon press conference on Thursday in which he mocked and pleaded with the news media over their coverage of his campaign, the rally was another opportunity for the president to do what he has always done best: serve as his own pitchman.
The fiery speech in a humid aircraft hangar on Florida’s space coast was unmistakably Trump. Alternately reading from a teleprompter and seemingly winging it, Trump said he wanted to speak to his supporters and the broader American public “without the filter of the fake news.”
The phrase has become a catch-all assault on the free press from the President designed to rally his followers to ignore reports of dysfunction in his administration. In a Friday tweet, Trump declared mainstream news outlets like the New York Times and CNN “the enemy of the American People.”
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